A website fit for a Queen… (or a princess)!

The Development of a website was the final instalment in our project for Princess Plumbing.  After delivery an original and punchy brand, the website needed to visually communicate the brand in a fun, yet user-friendly way.  The final site utilises the full brand set, in colour and text, whilst delivering a totally original and fun spin on a rather ‘wet’ subject (excuse the pun).  A simple brochure site that does exactly what the client wanted it to do, in terms of functionality and aesthetics.  Visit the Princess Plumbing site if you need your pipes serviced (excuse the pun, again!) and you live in South London.  She’s every bit as good she claims to be…. honest!


New Brand for UBand (and website too…)

UBand are an exciting outfit.  Self described as a ‘revolution in artist development’, they wanted an exciting face for their Company.  Enter AT Creative to develop a kick ass brand and website to do the (not so) hard work of convincing Uband’s partners and potential clients, that their bark is indeed as hard as their bite!

The website employed an exciting design based on a CMS Platform that allows them to update the content of the website via a user friendly browser based system.  All-in-all, a job well done, and another happy customer…

A Tasty Marketing Approach for Mi Pasta…

Everything about the founders of Mi Pasta (James and Phil), speaks innovation.  That’s probably why we’ve gelled so well in the development and creation of the Mi Pasta Brand.  When innovation meets creativity, the result is an innovation creation, and that’s exactly what Mi Pasta is.  Developing their packaging and has been lots of fun.  Keep your eyes glued for the subsequent marketing campaign!

Princess Plumbing: The Drafting Process (A snapshot)

Creating a brand Princess Plumbing was a lot of fun, but also offers a good opportunity to give an insight into the immense amount of consultation and drafting that go into each brand that we create.

Lots of draft designs and idea’s were first of all first to our client, so of them deviated considerably from the brief, but we find that clients often surprise themselves when presented with good ideas that are out of the box… here are just a few.


Following this, we began to hone in on the clients preferred design, looking at strong concepts that seemed to really communicate in line with the client recommendations.  In this case, the ‘crest’ and the ‘character’ were themes that we wanted to explore further, before settling on the playful ‘seated princess’…
crest designs
Following this decision, we began experimenting with different positioning on our princess.  We also experimented with typography and proportions.

Finally we settled on experimented with different colour and position combinations for use on the Princess Plumbing Brand set.

A Royal Design for Princess Plumbing

The Princess Plumbing Brand A T Creative recently completed a Branding and Website Development project for South London’s rising star, Princess Plumbing.   A female plumbing service, providng high quality and project management (without the builder’s bum)!  I must admit, even I would be tempted with the proposition of being serviced (my boiler that is) by a beautiful woman, as opposed to a sweaty, burly, and sometimes intimidating BLOKE.  OK, OK, all sterotypes aside, not ALL builders fit this description, and Princess Plumbing doesn’t ONLY contract female plumbers, in fact they have access to a fleet of male servicemen also.  All in all, Princess Plumbing is an exciting and growing business Enterprise.  The owner, Ruby King, was in the pipeline (excuse the pun) to be the subject of a cutting edge C4 documentary!  Working with her over the past few months was a pleasure, and the final brand is a real reflection of her as a character, and her company.


Humphrey and Co. Estate expand their brand!

Humphrey & Co Estates are a thriving and expanding Estate Agent based in Metropolitan East London.  AT Creative were commissioned to design, develop and print their brochure which they will use to promote themselves with landlords and clients.  The aim was to give this professional and growing outfit, a professional and appealing print product that explained, in the most convincing light, what they were all about to their customers.  We undertook photography, drafting, design and printing to give our prestigious clients the complete product delivery!

Event Planning made simple…

Working with the fiercely entrepreneurial project manager at Dskii [pronounced 'dis.kee'] was an ‘event’ in itself.  Dwayne is driven, determined and incredibly ambitious.  His desire to transform Dskii from an ambition to a reality was infectious, and to be honest, quite inspiring.  He met one of my team at a Business Exhibition in December, and it only took a brief meeting over a Latte’ for Dwayne to make the decision that AT Creative were the right organisation to take his company forward.  It didn’t take long for us to understand the vision he had for his company, and following some clear direction and consultancy, we were able to make a brief for his website that performed the very important task of giving the Dskii Team a real, credible web presence.

Dskii are live now.  They have an awesome monthly Comedy Night, not to mention a brilliant team of Event Specialists and Caterers who are ready and waiting to make your event a special one.  I hope my website goes some way into making the company the success that it needs to be.

I’ve made a few sites… but this one takes the cake.

Danielle Rigg bakes great cupcakes… actually, scratch that, I’m not allowed to use that word. She bakes great mini-cakes. In fact she calls herself the ‘Prada’ of cupcakes, and rightly so. They are downright delicious. When she decided a few months back to make a full-time business out of selling these delicious baked goods, she called on an old friend to help her to develop her branding, photography and marketing (and when she couldn’t find him, she settled for me!). Just kidding. In short, it’s been a pretty whirlwind experience, with Ms. Rigg taking a real ‘hands on’ approach to the development of every marketing idea, colour, and image used, and as a result we were able to bring her lively imagination to life in a super-sexy website and brand. All in all, it’s been great fun, and I look forward to continue working with her in the future as her brand continues to rise. *excuse the pun*

Check her out at est81ldn.com and while you’re there, order a cake or two!

In the Pink

I would LOVE to tell you that I developed Pink Sumo’s brand.  It’s one of those brands that stands out as dead cert to be a storming success in the near future, however, unfortunately, I missed that boat.  However, being good friends with the founders, we often find ourselves in brain storming sessions, drumming up ideas to expand the brand.  Being both driven and ambitious, me and Pink Sumo’s founder Jay make a great partnership.  He has a creative vision for where he wants the brand to be, and better than that, he trusts me to execute creative tasks for his company.

The project in this case, was to develop a short 1 min ad, that not only affirmed the brand, but also advertised some of the key products that they’d be marketing at the Ideal Home Exhibition.  So, without further ado, I got to work, and this was the result… enjoy.

[youtube http://www.youtube.com/watch?v=8rR-0X97WWM&w=640&h=390]